When it comes to designing a website there are some very simple things to do and some very simple things not to do to make it a successful design and achieve what it is being created for Funny then, that too many designers still don’t do what they should – and do what they shouldn’t

The strategy of creating ‘linkbait’ is a common one used by search engine optimisation (SEO) specialists and involves creating content designed specifically to attract backlinks to a site from other websites The more incoming backlinks you have to a website, the more the major search engines will favour it on their search engine results pages (SERPs)

There are many techniques you can use to raise your website’s ranking in Google and all the other search engines out there but the place you must always start is with the site itself It won’t matter how well you do off site with your search engine optimisation if your website is badly built and not optimised itself